Voyado is a fast-growing Swedish SaaS company, trusted by retailers and e-commerce businesses worldwide to deliver outstanding customer experiences. As we continue our international expansion, we’re driven by our vision to become Europe’s leading customer experience platform for retail.

With almost 400 passionate colleagues across multiple countries, we’re on an exciting growth journey, and now we’re looking for a Sales Director Benelux to lead the next chapter of our success in the region! Voyado has been active in the Benelux market for four years, where we’ve built strong momentum and partnerships with over 50 Dutch and Belgian brands, including Dille & Kamille, Xenos, and Love Stories.

About the Role

As Sales Director Benelux, you’ll play a key role in scaling our commercial presence and driving continued growth. You’ll lead and develop a talented team of Regional Sales Managers and a Partner Manager, shaping the regional strategy, driving execution, and building lasting relationships with leading retailers. Based in our Amsterdam office, home to around 15 colleagues, you’ll work closely with both local and international teams to strengthen our market position and accelerate Voyado’s footprint across the Benelux region.

This is a senior, strategic role where you’ll take full ownership of the Benelux market, shaping and executing the commercial strategy, building a high-performing team, and driving revenue growth across Belgium, the Netherlands, and Luxembourg.

You’ll lead the charge in growing Voyado’s presence in the region, cultivating strong relationships with enterprise retail and e-commerce brands, and positioning Voyado as the go-to solution for customer experience and loyalty.

You’ll collaborate closely with our management team in Sweden and across Europe, leveraging strong internal support in Marketing, Partnerships, and Product. You’ll also be a key voice representing Voyado externally, at events, in media, and within the retail tech ecosystem. In this role, you’ll report directly to our VP of Sales.

Your Responsibilities

• Spearhead Voyado’s growth in the Benelux region, establishing a strong and sustainable market presence.
• Develop and execute a winning go-to-market plan that drives consistent revenue growth and expands our enterprise customer base.
• Identify and pursue new business opportunities, leading the full sales cycle from prospecting to closing strategic deals.
• Build, lead, and inspire a high-performing sales and partner team, fostering collaboration, accountability, and excellence.
• Cultivate strong relationships with C-level decision-makers in retail and e-commerce, acting as a trusted strategic advisor.
• Partner closely with SDRs, Marketing, Partner Management, and Customer Engineering to align regional efforts with global goals.
• Monitor trends, competitors, and emerging opportunities to inform strategy and strengthen Voyado’s market position.
• Represent Voyado as a thought leader at conferences, networking events, and in strategic partnerships across Benelux.

Who You Are

You are an inspiring commercial leader who combines strategic thinking with genuine people leadership. You understand that success in a fast-growing SaaS company comes not only from hitting numbers, but from building and empowering the people behind them. You lead with clarity, empathy, and purpose, setting a clear vision, removing obstacles, and creating the conditions for your team to thrive.

With your deep understanding of enterprise SaaS sales and a natural talent for coaching, you foster a culture of accountability, collaboration, and high performance. You know how to balance hands-on deal-making with long-term market development, guiding your team to think strategically while acting decisively in every customer interaction.

You’re driven by relationships, results, and growth, and you inspire the same passion in others. Whether engaging senior decision-makers in retail and e-commerce or motivating your own team, you bring energy, focus, and trust to the table. You know how to build momentum, develop talent, and turn opportunities into lasting success stories - for your customers, your team, and Voyado.

Skills & Background

• Experience leading and developing sales teams and building scalable go-to-market strategies.
• Exceptional relationship-building and negotiation skills, especially at the C-suite level.
• Strong track record managing complex, multi-stakeholder enterprise sales processes.
• Deep understanding of the retail and e-commerce landscape in the Benelux region.
• Fluent in English and Dutch; French is a strong plus.
• Confident public speaker and brand ambassador, comfortable representing Voyado externally.

What’s in It for You?

At Voyado, our people are our greatest strength. We offer more than just a role, we provide an environment where you can thrive, grow, and make a real impact. You’ll join a culture that values collaboration, curiosity, and innovation, with regular summits, cross-country teamwork, and plenty of room to influence our future.

We also offer:

• A competitive compensation package with performance-based incentives
• Opportunities for personal growth and leadership development
• Generous vacation policy and well-being benefits
• Modern office environments with spaces designed for creativity, collaboration, and fun
• Voyado+, our internal loyalty program full of perks and surprises

Ready to join the team?

Lovely! 🎉

Before one applies, it can always feel like you need a better resume, more polish, or just another year of experience, but if you think this sounds like a place where you can shine, don't hesitate to send in your resume!

We'd love to get to know you and understand what makes you tick, so write a few lines about what you enjoy about your current role and what would be an exciting challenge for you in the future. We are eager to get to know you and what you love to do, so be yourself and let your passion shine through in your application!

Additional information

As part of our recruitment process, we conduct a background check on the final candidate. We use background checks from Scandinavian Recruitment Intelligence. Here you can read more about how a background check is done.

Making it personal with AI

We truly believe you’ll position yourself best for success in the interview process by being yourself with support from AI where it makes sense, later in the process you will even be expected to use AI. But at the end of the day, what matters is meeting you, the person behind the application.

There is no such thing as a perfect candidate; we’re all human so please, bring your authentic self! Don’t let AI over polish your CV or answers to the point where we can’t hear your real voice because that’s what we care about the most.